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What kind of info do you need to build a basic website?

Basic info for Contact Page and Index (Home) page:

  1. Business Name
  2. Phone number, address, email, and fax if you have one. 
  3. Your office hours and when they can expect a reply.
  4. Logo if you have one.
  5. Photo for web banner or you can keep the one in the design (I am sure you'll need one for your school website.)
  6. A tag line or slogan if you have one.
  7. How your business solves a problem or meets a need!  Very important.
  8. Make a line for retailers and distributors.  Something like: Retailers and Distributors WELCOME.  Contact us for wholesale pricing!   

Product Page:

  1. List all your products with detailed descriptions and prices. (Leave out the prices if you think you will change them more than once a month.  If you can go a month, I suggest leaving the retail price in.  We can add - call for SALES or something like that at the bottom.)
  2. Small photos of the main products you are interested in promoting.  5 to 15 photos - 72 dpi, 300 x 300 pixels, jpg or gif.    

Frequently Asked Questions

  1. Make a list of questions you think people will ask or have asked you about your company, products, service, return policy, guarantee, office hours, location, returns, etc. 

About Us

  1. Information about your business, history, mission statement, how long you've been in business, members, etc.  Include a photo of the CEO or president.  The internet can be very nebulous and it is a good idea to have a tangible face to the company.
  2. Testimonies, product reviews, articles written by others about your business, products, or services.  

FREE offers/downloads

  1. Recipes or samples - 5 to 10
  2. Brochures and Forms to download
  3. Articles relating to your business

Marketing - Opt-in Offers

  1. FREE e-book
  2. Newsletter Sign-up
  3. FREE report or article

 

Try to focus on just a few keywords and use them throughout the website, including in alt tags like your photos.

 
 
    
     

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